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I think of UX writing as customer service for cognition.
It's polite, conversational, and human-centered. Good UX often feels invisible because users will flow through an interaction without noticing the presence or absence of guidance. Here are two examples. |
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CHALLENGE: Create Your Profile
The TRAILS website offers a huge library of materials and resources to a broad user base. The Product Design Team needed to create a more customizable user experience on the website to help visitors with diverse roles and expertise more easily access resources specific to them. SOLUTION I worked with the Product Design Team to improve UX with a build-your-own-profile featue. In this form modal, we leveraged UI components like text fields and checkboxes to create a step-by-step experience that allowed us to better understand users and provide them more personalized experiences. OTHER WAYS I HELPED
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CHALLENGE: What's New Page & Notifications
Users had no way of learning about the ongoing updates made to TRAILS materials and web features. This led to under-use of ongoing program improvements. SOLUTION Collaborated with UX designers to update the Notifications feature and build a What’s New page to inform users of ongoing work to improve their experience. OTHER WAYS I HELPED
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